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www.dell.com
Competitors:
HP
Web Site Summary
URL: www.dell.com
Year Launched: 1996
Category: computers
Merchant Type: consumer brand
manufacturer
Ranking: #4
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Company Information:
Dell Inc. is a computer hardware manufacturing company based in
Round Rock Texas. It develops, manufactures, markets, and supports
a variety of personal computers, drives, PDAs, software, peripherals,
and the like. DellComputers employs over 60,000 employees
and is the worlds largest manufacturer of computers.
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Marketing:
Dell is marketed over
the Internet and through stores like
Best Buy.
It a value-priced
product, with consumers being middle class, primarily. Dell is
also popular with corporate clients, which make up a percentage of
Dell's customers. |